360º brand design / advertising / packaging / beauty / fashion

 

NEWS: New Press (May 2012) New article in Brand Packaging Magazine (see PRESS section below)

NEWS: ROBERT BERGMAN SELECTED TO JOIN THE 2012-2014 CFDA FASHION INCUBATOR MENTORSHIP TEAM (Apr 2012) Robert Bergman, Creative Director + Owner of Bergman Associates has been invited to join the 2012-2014 CFDA (Council of Fashion Designers of America) FASHION INCUBATOR program team as an industry expert / business mentor. The CFDA FASHION INCUBATOR is designed to support the next generation of fashion designers in New York City. The CFDA FASHION INCUBATOR was developed and is overseen by the Council of Fashion Designers of America, with the support of underwriter TARGET, and partnerships with Newmark Holdings and New York City Economic Development Corporation.

NEWS: NEW PREss and Articles (Feb 2012) New press in: International Herald Tribune, Luxury Institute, Luxury Society, Package Design Magazine, Packaging Digest, PromoBeauty, The Affluist, and The New York Times (SEE COMPLETE PRESS LISTING BELOW)

MORE NEWS...

Bergman Associates
511 West 25th Street, Suite 804
New York, NY 10001 USA
212 645 1911
contact@bergassociates.com

CONTACT
 

Bergman Associates: Innovation in brand design, advertising and package design.

Bergman Associates was founded in 1991 by Creative Director Robert Bergman, former lead art director for Fabien Baron at Interview Magazine and at Baron and Baron Inc., art director for Ryuichi Sakamoto and David Byrne, creative director of international editions of Vogue Magazine and most recently, vice president/creative director at L'Oreal.

The team at Bergman Associates brings fashion, beauty and luxury industry insider experience, creative excellence and superior innovation to the creation, design and building of modern brands.

“Bergman Associates' goal of presenting “true beauty” in their designs is unwavering no matter how complex the project. While this is a feat that skill makes possible, holding true to this sensibility and continually creating fresh and highly appealing visuals is definitely not an easy accomplishment. ” — Plus81 Magazine, Japan

360º BRAND DESIGN: brand positioning, brand naming, logo design, corporate identity, brand innovation and brand standard maintenance.

ADVERTISING: creative and art direction, casting, photoshoot production, alternative advertising, retouching and post-production.

GRAPHIC DESIGN: full-service collateral design, signage system and navigation design, broadcast graphics, editorial design, print and artwork production.

INTERNET DESIGN: full-service web presence creative direction, design and technical implementation.

PACKAGE DESIGN: packaging creative direction and design, shelf-impact optimization, packaging production art and file preparation, rendering, comp and model production.(also see our partner company: Mpakt.)

PRESS:

2LUXURY2 download
AXIS Magazine (JAPAN) download
Beauty Packaging Magazine download
Brand Packaging download
Branding Magazine 1 download
Branding Magazine 2 download
Communication Arts Magazine download
Cosmetics Design Magazine download
Cosmetics Packaging Magazine download
Creative Review Magazine (UK) download
Designers Workshop Magazine (JAPAN) download
Dexigner Magazine 1 download
Dexigner Magazine 2 download
File Magazine (ARGENTINA) download
Forbes Magazine download
Graphic Design Magazine download
GreenerPackage.com download
Happi Magazine download
Hotel Management Magazine download
IDEA Magazine (JAPAN) download
International Herald Tribune download
Luxury Institute download
Luxury Society download
Package Design Magazine 1 download
Package Design Magazine 2 download
Packaging Digest download
Packaging Europe Magazine (France) download
Packaging World download
Plus 81 Magazine (JAPAN) download
PromoBeauty download
The Affluist download
The New York Times download
Vanity Fair Magazine download
Wired Magazine (JAPAN) download
WWD download

AWARDS:

The American Package Design Award
Le Prix D'Excellence de la Beauté
The HBA/IPDA International Package Design Award
The Society of Publication Designers Award
The Type Directors Club Judges Choice Award
The Type Directors Club Award
The American Institute of Graphic Arts Award
The Art Directors Club Award
The Tokyo Art Directors Club Award
The Rebrand 100 Award

ARTICLES:


modern packaging + innovation.

SELECTED CLIENTS:

7th On Sixth (New York Fashion Week)
Alberta Ferretti
ArtItalia
Atlantic Records
Aube Cosmetics (Japan)
Blindspot Magazine
Cadeira (Brazil)
Calvin Klein Fragrances
CFDA (Council of Fashion Designers of America)
Condé Nast Publications International
Coty
Danske Statsbaner
David Byrne
Estee Lauder
Fashion Targets Breast Cancer
For Life Records (Japan)
Forum Jeans (Brazil)
Gore-Tex Fabrics
Gut Records (Japan)
Hain Celestial Group
Hybrid
J. Lindeberg
K.A.B. Inc (Japan)
KAO Cosmetics (Japan)
Kirna Zabete
Lim & Cia (Brazil)
Luaka Bop
L’OREAL Paris
L’OREAL Professionnel
Maybelline Cosmetics
Mitsubishi
Moda Inc.
Moschino
Myth (Japan)
Natural Selection (Japan)
Nicole Miller
Nubest Salons and Spas
Philosophy di Alberta Ferretti
Pureology
Redken
Rise Corporation (Japan)
Ryuichi Sakamoto
Shu Uemura
Sony Music
Todo Mundo Ltd.
Unilever
Virgin Records
Vogue Brasil Magazine
Warner Bros. Records
Wired Magazine (Japan)

©2012 BERGMAN ASSOCIATES. ALL RIGHTS RESERVED.

Milan Fashion Week
branding, advertising and graphic design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
L'Oreal Professionnel
Texture Expert
Tokyo Exhibition
packaging design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
Ryuichi Sakamoto
package and graphic design
photos: Albert Watson
Vogue Magazine
São Paulo
editorial design
L'Oreal / Redken
advertising, package design, branding and graphic design
Vogue Magazine
São Paulo
editorial design
L'Oreal Paris
Vive Pro
packaging design and branding
Vogue Magazine
São Paulo
editorial design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
Vogue Magazine
São Paulo
editorial design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
New York Fashion Week
7th on Sixth / IMG
branding, graphic design, advertising
photos: Nick Knight
L'Oreal / Pureology
advertising, package design, branding and graphic design
Vogue Magazine
São Paulo
editorial design
L'Oreal Paris
Vive Pro
branding and packaging design
New York Fashion Week
7th on Sixth / IMG
USA
branding, graphic design, advertising
L'Oreal Professionnel
Tecni.art
branding and package design
Vogue Magazine
São Paulo
editorial design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
Alberta Ferretti
Milan
advertising
Vogue Magazine
São Paulo
editorial design
Vogue Magazine
São Paulo
editorial design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Branding
logo design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
Shu Uemura Art of Hair
Japan
advertising, package design, branding and graphic design
advertising, package design, branding and graphic design
Moschino
Milan
Advertising
Ryuichi Sakamoto
package and graphic design
photos: Nick Knight
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Logo study
UO Japan
branding
Ryuichi Sakamoto
package and graphic design
L'Oreal Professionnel
Texture Expert
package design and branding
Raf Simons
advertising
vogue Magazine
São Paulo
editorial design
Myth
Japan
advertising, art direction and graphic design
Nicole Miller
New York
advertising
L'Oreal / Redken
advertising, package design, branding and graphic design
Ryuichi Sakamoto
package and graphic design
L'Oeal/Pureology
New York
advertising, package design, branding
Vogue Magazine
São Paulo
editorial design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
L'Oreal / Pureology
advertising, package design, branding and graphic design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Ryuichi Sakamoto
package and graphic design
photos: Jean Baptiste Mondino
Vogue Magazine
Japan
editorial design
L'Oreal Professionnel
Textureline/Tecni.art
package design and branding
Nubest
architectural graphics, branding, advertising, graphic design
Moschino
Italy
graphic design and advertising
L'Oreal Professionnel
Textureline/Tecni.art
package design and branding
L'Espace de Beauté
Paris
package design
ExtraVirgin Organic Olive Oil
package design
L'Oreal / Redken
advertising, package design, branding and graphic design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
L'Oreal / Pureology
advertising, package design, branding and graphic design
Moschino
Italy
graphic design and advertising
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
L'Oreal / Redken
advertising, package design, branding and graphic design
Cadeira
Brazil
branding
Lim e Companhia
Brazil
package design
Vogue Magazine
Japan
editorial design
Ryuichi Sakamoto
package and graphic design
photos: Jean Baptiste Mondino
Ryuichi Sakamoto
package and graphic design
photos: Jean Baptiste Mondino
David Byrne
package and graphic design
Kirna Zabete
New York
advertising, branding and graphic design
L'Oreal Professionnel
Textureline
package design and branding
L'Oreal / Redken
advertising, package design, branding and graphic design
Vogue Magazine
Japan
editorial design
Dries Van Noten
advertising
Vogue Magazine
Japan
editorial design
Vogue Magazine
Japan
editorial design
New York Fashion Week
7th on Sixth / IMG
branding, graphic design, advertising
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Ryuichi Sakamoto
package and graphic design
photos: Jean Baptiste Mondino
Kirna Zabete
USA
advertising, branding and graphic design
New York Fashion Week
7th on Sixth / IMG
branding, graphic design, advertising
Aube Cosmetics
Japan
advertising
Natural Selection
Japan
package design
L'Oreal / Redken
advertising, package design, branding and graphic design
Wildchild Editorial
USA
branding
L'Oreal Professionnel
Tecni.art
branding and package design
L'Oreal / Redken
advertising, package design, branding and graphic design
Hybrid / Bergdorf Goodman
branding
L'Oreal / Maybelline Cosmetics
creative direction, package design, branding and graphic design
ArtItalia
Canada
advertising
Gore-Tex Fabrics
USA
advertising and graphic design
Shu Uemura Art of Hair
Tokyo
advertising, package design, branding and graphic design
Lim e Companhia
Brazil
package design
Monteil
Paris
Graphic Design